Digital Marketing Trends

How We’re Using AI to Build Smarter SEO Strategies for Our eCommerce Clients

By Kate Miller on February 21, 2023

Our experts give their take on AI-generated content and how to safely (and smartly!) incorporate it into your SEO strategy.

Drive Traffic & Sales with our eCommerce Video SEO Strategy

By Lindsay Haskell on February 6, 2023

Our experts walk you through building a video SEO strategy that drives organic traffic, interested customers, and revenue for your eCommerce site.

Google Ads Manual Bidding Removal & What It Means for Your Marketing Strategy

By Michael Block (Alumni) on January 30, 2023

With Google pushing automated CPC bidding and eventually removing manual CPC bidding altogether, how will this impact your marketing strategy? We give you our expert thoughts.

Are eCommerce Companies Too Reliant on Paid Marketing? Our Thoughts

By Neil Robertson (Alumni) on January 27, 2023

Are eCommerce companies too reliant on paid ads? Will they saturate their market? We weigh in on these questions and more.

SEO Link Building for eCommerce Websites: 2023 Guide

By Alex Juel (Alumni) on January 5, 2023

Learn how powerful eCommerce link building can be — and how to do it properly — in our complete guide for 2023.

PPC Costs: Average Pricing, Influencing Factors, & More

By Shane Klein (Alumni) on October 24, 2022

Learn about the average costs involved in PPC advertising — including ad spend, management fees, and more — in our complete guide.

Digital Marketing Trends

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