Insights from Digital Marketing Experts

Learn how to create audience personas for your business using Inflow’s abbreviated process. Download our free templates and get started today.

Identify opportunities to improve your ROAS by following our Google Ads audit process.

With the Search Generative Experience on the horizon, Inflow offers a four-step process for preparing your marketing and SEO teams.

What are HTML & XML sitemaps? Does your eCommerce website need them? We cover everything you need to know.

Learn all about the differences between data and reporting in GA4 and UA, and get a free downloadable comparison dashboard to get you started.

Learn how to use Inflow’s persona-based content gap analysis tool to easily identify content opportunities based on audience segment, interest and buying stage.

Find out which proven furniture marketing strategies we've used to help brands like Vitrazza and Modern Bungalow increase their online sales

Learn about the top marketing trends that will impact digital marketers this year, including generative AI, privacy updates, Google Analytics 4, and more.

Use Inflow’s downloadable KPI template in Google Sheets to pull in data from Google Analytics, Google Ads, and more.

Find out exactly why your Google Analytics isn’t accurate compared to other sources and how you can improve your reporting strategy to have it all make sense.